A METHOD FOR EVALUATING THE EFFECTIVENESS OF MEASURES TO IMPLEMENT THE STRATEGY OF COMPANIES ENGAGED IN FOREIGN TRADE ACTIVITIES |
| 3 | |
| 2013 |
| scientific article | 339.9 | ||
| 246-251 | strategic measures, strategy, foreign trade activities, innovative development. |
| The importance of judicious selection of strategic measures while introducing a company strategy is underlined, particularly in the context of innovative economic development. A method for evaluating the effectiveness of specific measures to implement the strategy of companies engaged in foreign trade activities is put forward. |
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