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Title of Article

AGE DIFFERENTIATION OF CONSUMER SATISFACTION IN THE TOURISM SPHERE Age differentiation of consumer satisfaction in the tourism sphere


Issue
 
Date
2015

Article type
scientific article
UDC
316.346.36
Pages
139-147
Keywords
 


Authors
Maksimova O.A.
Kazanskiy natsionalnyy issledovatelskiy tekhnicheskiy universitet im. A.N. Tupoleva

Malysheva E.V.
Kazanskiy natsionalnyy issledovatelskiy tekhnicheskiy universitet im. A.N. Tupoleva


Abstract
This paper is based on the data of a representative sociological survey in the Republic of Tatarstan. It reveals the age-specific consumption practices of Tatarstan tourists: the most popular holiday locations of the representatives of different age cohorts are identified along with motivational aspects and frequency of their tourist trips. On the basis of the cohort approach, the factors determining tourist activity and satisfaction of different age groups of consumers are revealed.

File (in Russian)